![]() ![]() Microsoft continued to use the dynamic ad system to serve new content as recently as 2018. Tweet (Opens in a new window)īoth games implemented Massive's system before the company was acquired by Microsoft in 2006 and later closed down in 2010. This worked well as long as an ad server was online to serve up the required content and formed an extra revenue stream for publishers and developers. These ads would be placed appropriately on in-game objects such as posters, storefronts, and billboards, and would get updated regularly. Ads in games are certainly not new, but back in 2005-2006, when these games were released, a company called Massive Incorporated was offering to host dynamic ads in video games. Twitter user eezstreet, who is a developer on the SWAT user-created add-on called Elite Force, explained in a thread (Opens in a new window) how both games had been broken by the ads they contain. However, both games were recently rendered unplayable due to an ad server being taken offline. SWAT 4 and Tom Clancy's Rainbox Six: Vegas may be old games, but that doesn't mean they aren't being played by long-time fans. How to Set Up Two-Factor Authentication.How to Record the Screen on Your Windows PC or Mac.How to Convert YouTube Videos to MP3 Files.How to Save Money on Your Cell Phone Bill. ![]() ![]() How to Free Up Space on Your iPhone or iPad.How to Block Robotexts and Spam Messages. ![]()
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